Privacy Policy
This Privacy Policy describes how Via 313 ("we," "us," or "our") collects, uses, discloses, and safeguards your personal information when you visit our website via313-meal.click, place orders, or otherwise interact with our food services. Please read this policy carefully. If you do not agree with its terms, please discontinue use of our services immediately.
We are committed to protecting your privacy in accordance with applicable United States federal and state laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable consumer protection regulations. This Privacy Policy applies to all users of our website, mobile platforms, and any related food ordering services we provide.
1. Who We Are
Via 313 is a food service business operating in the United States. We provide food ordering, delivery, and related dining services through our digital platforms. Our contact details are as follows:
| Company Name | Via 313 |
|---|---|
| Email Address | [email protected] |
| Website | via313-meal.click |
For any questions, requests, or concerns related to this Privacy Policy or the handling of your personal information, please contact us at the email address listed above.
2. Information We Collect
We collect various types of information in connection with your use of our website and food services. The categories of information we collect include the following:
2.1 Personal Identification Information
When you create an account, place a food order, subscribe to our newsletter, or contact us for support, we may collect personally identifiable information, including but not limited to:
- Full name
- Email address
- Phone number
- Billing and delivery address
- Date of birth (where required for age verification)
- Username and password (stored in encrypted form)
- Payment information (processed through secure third-party payment processors; we do not store full card numbers)
- Dietary preferences, food allergies, and special order instructions
2.2 Transaction and Order Information
Every time you place an order through our platform, we collect information related to that transaction, including:
- Order history, including items purchased, quantities, and prices
- Delivery details and timestamps
- Payment method type (e.g., credit card, digital wallet — not full card details)
- Refund and cancellation requests
- Promotional codes or loyalty rewards applied
2.3 Usage and Behavioral Data
We automatically collect certain information about how you interact with our website and services:
- Pages viewed and time spent on each page
- Links clicked and features used
- Search terms entered on our platform
- Frequency and duration of visits
- Referring website or source through which you arrived at our site
- Shopping cart behavior and abandoned order data
2.4 Device and Technical Information
Our servers and analytics tools automatically record technical information from your device when you access our website, including:
- IP address
- Browser type and version
- Operating system and device type
- Screen resolution and display settings
- Time zone and geographic region (city/state level derived from IP)
- Unique device identifiers
- Crash reports and performance data
2.5 Location Data
To facilitate food delivery and show you relevant restaurant locations or service areas, we may collect:
- Precise GPS location data (only with your explicit permission through your device settings)
- General location based on your delivery address or IP address
2.6 Communications Data
When you contact us via email, phone, or our website contact form, we collect the content of those communications, including:
- Messages, inquiries, and feedback you submit
- Customer service correspondence
- Survey responses and reviews
2.7 Cookies and Tracking Technologies
We use cookies, web beacons, pixel tags, and similar tracking technologies to enhance your experience on our platform. Please refer to Section 9 of this Privacy Policy for detailed information about our cookie practices.
3. How We Use Your Information
We use the personal information we collect for a variety of legitimate business purposes, including:
3.1 Providing and Managing Our Services
- Processing and fulfilling your food orders
- Coordinating delivery logistics and communicating order status updates
- Managing your account, including authentication and security
- Processing payments and issuing refunds when applicable
- Providing customer support and resolving disputes
- Personalizing your experience, including showing you relevant menu items based on past orders
3.2 Analytics and Service Improvement
- Analyzing usage patterns to improve website functionality and user experience
- Evaluating the performance of our menu offerings and delivery services
- Conducting internal research and development
- Generating aggregate, anonymized statistical reports about service usage
- Testing new features and interfaces before full deployment
3.3 Marketing and Promotional Communications
- Sending you promotional emails, special offers, and newsletters (where you have opted in)
- Notifying you about new menu items, seasonal promotions, and loyalty program updates
- Delivering targeted advertisements on our platform and third-party platforms, based on your browsing and order history
- Administering contests, giveaways, or promotional programs
3.4 Legal Compliance and Safety
- Complying with applicable federal, state, and local laws and regulations
- Responding to lawful requests from government authorities, courts, or law enforcement
- Detecting, preventing, and investigating fraudulent activity, unauthorized access, or security breaches
- Enforcing our Terms of Service and other applicable policies
- Protecting the rights, property, and safety of Via 313, our customers, and the public
4. Sharing Your Information with Third Parties
We do not sell your personal information to third parties for monetary compensation. However, we may share your information in the following circumstances:
4.1 Service Providers and Business Partners
We engage trusted third-party service providers to assist us in operating our business and delivering services to you. These providers are contractually obligated to use your data only for the purposes we specify and in compliance with applicable law. Categories of service providers include:
- Payment processors: To securely handle credit card and digital payment transactions
- Delivery partners: To coordinate and fulfill food delivery to your address
- Cloud hosting providers: To store and manage our website data and infrastructure
- Email marketing platforms: To send you newsletters and promotional communications
- Analytics providers: To help us understand user behavior and improve our services (e.g., Google Analytics)
- Customer support tools: To manage and respond to customer service inquiries
4.2 Legal Requirements and Law Enforcement
We may disclose your personal information if required to do so by law, or if we believe in good faith that such disclosure is necessary to:
- Comply with a legal obligation, court order, subpoena, or governmental request
- Enforce our Terms of Service or other agreements
- Protect the rights, property, or safety of Via 313, our customers, or others
- Investigate and prevent fraud, security breaches, or other illegal activities
4.3 Business Transfers
In the event that Via 313 undergoes a merger, acquisition, asset sale, reorganization, or bankruptcy proceeding, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website before your personal information is transferred and becomes subject to a different privacy policy.
4.4 Aggregated and Anonymized Data
We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for research, marketing, analytics, or other business purposes.
4.5 With Your Consent
We may share your personal information with other parties if you have given us explicit consent to do so.
5. Data Security
Protecting your personal information is a top priority for us. We implement a comprehensive set of technical, administrative, and physical security measures designed to protect your data against unauthorized access, disclosure, alteration, or destruction.
5.1 Technical Safeguards
- Encryption: All data transmitted between your browser and our servers is encrypted using industry-standard TLS (Transport Layer Security) protocols
- Secure payment processing: Payment data is handled through PCI-DSS compliant third-party processors. We do not store your full payment card information on our servers
- Password protection: User passwords are stored using strong, one-way cryptographic hashing algorithms
- Firewalls and intrusion detection: We use network security systems to monitor for and block unauthorized access attempts
- Regular security assessments: We conduct periodic vulnerability assessments and security audits
5.2 Administrative Safeguards
- Access to personal information is restricted to employees and contractors who need it to perform their job functions
- All personnel with access to personal data are trained on privacy and security best practices
- We maintain data processing agreements with all third-party service providers who handle personal data
5.3 Limitations
6. Your Privacy Rights
Depending on your state of residence within the United States, you may have specific legal rights regarding your personal information. We are committed to honoring these rights in accordance with applicable law.
6.1 Rights Under the California Consumer Privacy Act (CCPA/CPRA)
If you are a California resident, you have the following rights under the CCPA as amended by the CPRA:
- Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for which we use it, and the third parties with whom we share it.
- Right to Delete: You have the right to request the deletion of personal information we have collected from you, subject to certain exceptions permitted by law.
- Right to Correct: You have the right to request that we correct inaccurate personal information we hold about you.
- Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising. We do not sell personal information for monetary consideration, but if we engage in sharing for advertising purposes, you may opt out.
- Right to Limit Use of Sensitive Personal Information: Where applicable, you may request that we limit the use of sensitive personal information to what is necessary for providing our services.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you services, charge different prices, or provide a different quality of service because you exercised your privacy rights.
6.2 General Privacy Rights for All US Users
Regardless of your state of residence, we provide the following rights to all users:
- Right to Access: You may request a copy of the personal information we hold about you.
- Right to Correction: You may update or correct inaccurate personal information through your account settings or by contacting us.
- Right to Deletion: You may request the deletion of your account and associated personal data, subject to legal retention requirements.
- Right to Data Portability: You may request that we provide your personal information in a structured, commonly used, machine-readable format.
- Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.
- Right to Opt-Out of Marketing: You may opt out of marketing communications at any time as described in Section 3.3.
6.3 How to Submit a Privacy Rights Request
To exercise any of the rights described above, please contact us using one of the following methods:
- Email: [email protected] with the subject line "Privacy Rights Request"
We will acknowledge your request within 10 business days and respond substantively within 45 days of receipt. If we need additional time, we will notify you of the extension and the reason. We may need to verify your identity before processing your request. We will not charge a fee for requests unless they are excessive, repetitive, or manifestly unfounded.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, to comply with our legal obligations, resolve disputes, and enforce our agreements. The following general retention guidelines apply:
| Data Category | Retention Period |
|---|---|
| Account and profile information | Duration of account plus 3 years after account deletion |
| Order and transaction history | 7 years (for tax and accounting compliance) |
| Payment records | 7 years (as required by financial regulations) |
| Customer support communications | 3 years from the date of last interaction |
| Marketing preferences and consent records | Duration of consent plus 3 years |
| Website usage and analytics data | 26 months (standard analytics retention) |
| Security and fraud prevention logs | 2 years |
| Legal hold data | As required by applicable legal proceedings |
Upon expiration of the applicable retention period, we will securely delete or anonymize your personal information in accordance with our data disposal procedures.
8. Children's Privacy
Via 313's food ordering services are not directed to children under the age of 18. We do not knowingly solicit or collect personal information from minors. Our website does not include features, content, or advertisements targeted at children.
In compliance with the Children's Online Privacy Protection Act (COPPA), if we discover or are notified that we have inadvertently collected personal information from a child under the age of 13, we will take immediate steps to delete that information from our records.
If you are a parent or guardian and believe that your child has provided personal information to us without your consent, please contact us immediately at [email protected]. We will investigate the matter and take appropriate action to remove such information from our systems.
9. Cookie Policy
We use cookies and similar tracking technologies to enhance the functionality of our website, analyze usage patterns, and deliver personalized content and advertisements.
9.1 What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognize your device and remember certain information about your preferences or past actions.
9.2 Types of Cookies We Use
| Cookie Type | Purpose |
|---|---|
| Strictly Necessary Cookies | Essential for the website to function properly (e.g., login sessions, shopping cart, security tokens). Cannot be disabled. |
| Performance/Analytics Cookies | Collect information about how visitors use our website to help us improve performance and user experience (e.g., Google Analytics). |
| Functional Cookies | Remember your preferences such as language settings, saved addresses, and previous orders to provide a personalized experience. |
| Marketing/Advertising Cookies | Track your browsing activity across websites to deliver relevant advertisements and measure the effectiveness of ad campaigns. |
9.3 Managing Your Cookie Preferences
You have the right to accept or reject non-essential cookies. You can manage your cookie preferences through:
- Our cookie consent banner displayed when you first visit our website
- Your web browser settings (consult your browser's help section for instructions)
- Opt-out tools provided by third-party analytics and advertising providers (e.g., Google Analytics Opt-out Browser Add-on)
Please note that disabling certain cookies may affect the functionality and performance of our website and services.
10. International Data Transfers
Via 313 is based in the United States, and your personal information is primarily processed and stored on servers located within the United States. However, some of our third-party service providers may operate in or store data in other countries.
If your personal information is transferred outside of the United States, we take appropriate steps to ensure that such transfers are conducted in compliance with applicable law and that adequate protections are in place to safeguard your information. These safeguards may include:
- Data processing agreements with contractual data protection obligations
- Ensuring that recipient countries provide an adequate level of data protection
- Relying on recognized transfer mechanisms where required by applicable law
By using our services, you acknowledge that your personal information may be transferred to and processed in countries other than your country of residence, where data protection laws may differ. We will always ensure that any such transfers are handled with appropriate care and security.
11. Third-Party Links and Services
Our website may contain links to third-party websites, social media platforms, or external services that are not operated by Via 313. This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party websites you visit.
We are not responsible for the content, privacy practices, or data handling procedures of third-party websites or services, and we disclaim any liability arising from your interaction with such sites.
12. Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our website does not currently respond to DNT browser signals. However, you may use the cookie management tools described in Section 9 to limit tracking technologies on our site.
13. How to File a Complaint
If you believe that we have not handled your personal information in accordance with this Privacy Policy or applicable law, we encourage you to contact us first so that we may address your concerns directly.
13.1 Contact Us Directly
Please send a detailed description of your complaint to:
- Email: [email protected]
- Subject Line: Privacy Complaint
We will acknowledge your complaint within 5 business days and work to resolve the matter within 30 days.
13.2 Federal Trade Commission (FTC)
If you are not satisfied with our response, you may file a complaint with the Federal Trade Commission (FTC), which enforces consumer protection and privacy laws in the United States:
- Website: www.ftc.gov
- Phone: 1-877-FTC-HELP (1-877-382-4357)
- Address: Federal Trade Commission, 600 Pennsylvania Avenue NW, Washington, DC 20580
13.3 California Privacy Protection Agency (CPPA)
If you are a California resident and believe your rights under the CCPA/CPRA have been violated, you may file a complaint with the California Privacy Protection Agency (CPPA):
- Website: cppa.ca.gov
- Address: California Privacy Protection Agency, 2101 Arena Blvd, Sacramento, CA 95834
13.4 State Attorneys General
Residents of any US state may also contact their respective State Attorney General's office to report privacy concerns or violations of state consumer protection laws.
14. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, applicable laws, or business operations. When we make material changes to this policy, we will:
- Post the updated Privacy Policy on this page with a revised "Last Updated" date
- Send an email notification to registered users when significant changes are made
- Display a prominent notice on our website for a reasonable period following the change
Your continued use of our website and services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this page periodically to stay informed about how we protect your information.
15. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please do not hesitate to contact us:
| Company Name | Via 313 |
|---|---|
| [email protected] | |
| Website | via313-meal.click |
We are dedicated to protecting your privacy and will respond to all inquiries promptly and thoroughly. Thank you for trusting Via 313 with your personal information. We take that trust seriously and remain committed to handling your data with transparency, integrity, and care.